Why Social Media Creators Choose Frankly Bookkeeping Over DIY Accounting

October 22, 2025

Many social media creators and small business owners start their journey filled with excitement about growing their brand, signing new deals, or launching products. However, what often gets overlooked in the early stages is how quickly finances can become complicated. Tracking income from multiple platforms, remembering to record every expense, and staying compliant for tax season are not exactly the fun parts of running a business. Yet, these are the parts that can make or break your success.

At Frankly Bookkeeping, we understand that most creators and new entrepreneurs do not start their business to manage spreadsheets or accounting software. They start because they have a passion and want to turn it into profit. Our goal is to make bookkeeping simple, reliable, and affordable so that you can focus on your work without worrying about what is happening behind the scenes in your books.

The Hidden Costs of Doing Your Own Bookkeeping

When you are just starting out, it is tempting to handle your own bookkeeping to save money. Many creators and small business owners open a QuickBooks Online account or create a basic spreadsheet, telling themselves that they will stay organized. In the beginning, it might even feel manageable. However, over time, small mistakes can add up to big financial problems.

Most creators underestimate how much time and effort bookkeeping really takes. Between content creation, client work, shipping products, and marketing, bookkeeping often becomes an afterthought. This leads to missed deductions, inaccurate reporting, and hours of catch-up work right before tax season.

Here are some common mistakes we see when creators try to do their own bookkeeping:

1. Missing important deductions.

Expenses like business software, home office supplies, or brand collaborations are often overlooked or categorized incorrectly. This results in paying more taxes than you should.

2. Mixing business and personal transactions.

Using the same account for business and personal expenses makes tax reporting extremely difficult. It also increases your risk of IRS issues if you are ever audited.

3. Forgetting about sales tax.

Many creators sell products through Shopify, Etsy, or TikTok Shop. Each of these platforms may have different sales tax requirements. Missing one filing deadline can cause unnecessary penalties.

4. Ignoring platform payouts.

Income from YouTube, Instagram, TikTok, and affiliate programs can come through various payment processors. Without proper tracking, it becomes nearly impossible to see how much you are truly earning.

While QuickBooks and other tools claim to make bookkeeping simple, most creators eventually realize that these platforms are designed for accountants, not for people who are just getting started. They often create confusion rather than clarity.

Doing your own bookkeeping might feel like a way to save money, but in reality, it can cost you more in the long run. The time you spend trying to understand accounting software could be spent growing your business, building partnerships, or creating content that actually generates income.

Why Frankly Bookkeeping Works for Content Creators and Small Business Owners

At Frankly Bookkeeping, we built our services specifically for the modern entrepreneur. Whether you are a full-time content creator, a freelancer, or a small business owner just getting started, you deserve bookkeeping that fits your life, not the other way around.

Month-to-Month Flexibility

Our services are entirely month-to-month with no contracts. You are not locked into a long-term commitment, and there are no hidden fees. Our pricing starts at $250 per month, which gives you professional bookkeeping support at a fraction of the cost of hiring an in-house accountant. This approach works perfectly for creators and new businesses with fluctuating income or seasonal work.

Real Humans Who Understand Your Business

Frankly is not a faceless software company. You will work with a real team that understands what it means to manage creative income, multiple revenue streams, and business expenses. We believe

in clear communication, transparency, and helping you understand your numbers without overwhelming you with accounting jargon.

Simple Systems That Grow With You

We organize your finances using modern, cloud-based tools that make bookkeeping easier and more accessible. Whether you earn income from TikTok, YouTube, Shopify, or brand partnerships, we ensure that every transaction is recorded accurately. As your business grows, our systems grow with you. You can add services, upgrade your reporting, or request additional insights whenever you need them.

What You Get With Frankly Bookkeeping

When you choose Frankly, you are choosing peace of mind. Here is what our monthly bookkeeping service includes:

  • Accurate and timely monthly reconciliations
  • Categorized transactions for clear reporting
  • Tax-ready financial statements prepared every month
  • Guidance on separating personal and business expenses
  • Setup and maintenance of organized digital records
  • Easy-to-read financial reports designed for non-accountants

You will always know where your money is going, how your business is performing, and what you can do to stay financially healthy. With Frankly handling your books, you can stop worrying about accounting mistakes and start focusing on building your brand.

If you have ever struggled to stay organized, or if you are tired of trying to figure out QuickBooks alone, it is time to try something that actually works.

Schedule your free consultation today →

How Frankly Helps You Avoid Costly Mistakes

When your finances are handled by professionals, you avoid the most common bookkeeping mistakes that cause creators stress during tax season. Our team ensures that every expense is properly documented, every payment is tracked, and every category is consistent across your reports.

We make sure your books are always ready for your CPA or tax preparer. That means no last-minute panic, no missing receipts, and no guessing about how much you owe. Instead, you get accurate numbers every month and complete financial transparency.

Many of our clients start with Frankly after realizing that DIY bookkeeping was taking up more time than it was saving. Once they switch, they immediately see the difference in clarity, organization, and stress levels.

“Frankly made my finances finally make sense.”

“I used to panic every tax season. Now I actually feel confident about my books.”

These are the results we love to see. Clean books mean more confidence, better decisions, and fewer surprises.

The Bottom Line: Professional Bookkeeping Pays for Itself

Doing your own bookkeeping may seem like a cost-saving choice, but it often leads to missed deductions, late filings, and inaccurate financial reports. When you work with Frankly Bookkeeping, you gain back your time, your peace of mind, and your ability to focus on what really matters — growing your business.

With Frankly Bookkeeping, you get:

  •  Month-to-month flexibility with no contracts
  •  Real human support from a team that understands creators
  •  Clear, tax-ready books every month
  •  Transparent pricing that starts at $250 per month

Your business deserves more than a spreadsheet. It deserves accurate, stress-free bookkeeping handled by people who care about your success.

Let Frankly Bookkeeping help you get organized, stay compliant, and feel confident in your financial future.

Get started today →

Sign up for our newsletter!

Let's Get Started

Fill out our contact form to get started today!
Frankly Bookkeeping Logo Color
Bookkeeping is an essential part of any business, but it can be stressful if you don’t have the time or expertise to get it done. That is where we come in! Frankly Bookkeeping offers simple bookkeeping services utilizing QuickBooks Online at a price you can afford, but still with that human touch.
Contact Us